Features

Everything you need to run
SMS marketing at scale.

From bulk sends and autoresponders to dynamic segments, click tracking, and TCPA-grade compliance โ€” Blaze covers the full lifecycle of an SMS program.

Messaging

Reach contacts on the channels that get read.

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Bulk SMS

Send to thousands or millions of contacts with throttling, retries, and per-resource limits.

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MMS / picture messaging

Attach images and media. Provider routing handles the differences in MMS payloads automatically.

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Two-way messaging

Receive replies on the same number, route them by keyword, and feed responses back into segments.

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Mobile keywords

Reserve keywords on dedicated short codes or long codes; auto-reply with templates and join contacts to groups.

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Campaign scheduling

Queue campaigns ahead of time with per-timezone send-windows and quiet-hour enforcement.

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Message templates

Reusable templates with merge tags, validated against placeholders before send.

Audience

Know who you're talking to โ€” and why.

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Contact management

Full CRUD over contacts, lists, and groups. Custom fields, notes, tags, and history per record.

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Dynamic segments

Rule-based segments over thirteen evaluators โ€” carrier, geography, tags, click history, send history.

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Tags

Free-form labels for categorization, filtering, and segment building.

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Contact notes

Attach internal notes to any contact for sales, support, or account-management context.

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Carrier lookup

Identify carrier and line-type for any phone number; route or filter accordingly.

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Send-time calendar

See scheduled campaigns, autoresponders, and recurring sends on a unified calendar.

Automation

Set up message flows once. Let them run forever.

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Autoresponders

Drip flows triggered by intake, keywords, or opt-ins. Conditions, delays, and skip rules per step.

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Inbound keyword routing

Match-contains and exact-match rules route inbound replies to autoresponders and tags.

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Personalization placeholders

Insert contact fields, custom data, and computed tokens with %%name%% / {{name}} syntax.

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Spin syntax

Generate {variant1|variant2|variant3} message variations to keep content fresh and reduce filtering.

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A/B test variants

Split campaigns across template variants and roll up performance per variant.

Delivery & Compliance

Built for high volume and the regulators who watch it.

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Resilient delivery

A redundant pool of sending channels with throughput shaping, automatic failover, and per-resource health monitoring.

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Compliance gates

Opt-out enforcement, blacklist checks, daily limits, and sending-window rules โ€” every send is gated.

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DNC scrubbing & suppressions

Scrub contact lists against DNC and Blacklist Alliance, plus internal suppression lists.

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Delivery statistics

DLR ingestion across all providers, normalized into a single delivery-status timeline.

Analytics & Reporting

Every send is a data point โ€” make it count.

Live throughput, per-provider delivery, click attribution, and bot-filtered engagement โ€” all streamed to a single dashboard. Pipe alerts to Slack the moment a queue stalls or a delivery rate dips.

Sent Delivered Failed Opt-out Click Reply
Send Volume ยท last 30 days
8,565,857
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Campaign reports

Sent / delivered / failed / opt-out totals plus per-template performance breakdowns.

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Reporting suite

Intake, autoresponder flow, segment, content, blacklist, and sending-resource reports.

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Click tracking & shortlinks

Per-click attribution to contact, campaign, template, and offer. Bot detection built in.

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Real-time monitoring

Queue depth, send rate, delivery rate, and stalled-job alerts streamed to Slack.

Integration

Connect Blaze to the rest of your stack.

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Contact intake API

POST contacts in real time with intake rules that route them to the right group and autoresponder.

See it for yourself

See Blaze in action.

Have a closer look at the features that matter to your team.